WelleCo: The Story of Elle Macpherson and Her Natural Wellness Elixirs

Elle Macpherson, nicknamed "The Body" throughout the 80s and 90s, dominated runways and the covers of Vogue and Sports Illustrated. But as she entered her fifties, her body sent a clear signal: intense tiredness, dull-looking skin, sleepless nights, sugar and coffee cravings, despite a healthy lifestyle. She felt she no longer recognised herself, and sensed that her old methods (fitness routines, low-calorie diets) were no longer enough.

In London, she consulted her nutritionist, Dr Simone Laubscher, who explained that even classic "natural" supplements often fall short due to poor absorption. Together, they created a tailor-made formula, an ultra-pure, plant-based blend rich in vitamins, minerals and probiotics, which would become The Super Elixir.

Within just a few weeks, she felt:

She felt an inner alignment she had never experienced before. This moment marked the start of a brand new mission: sharing this renewal through WelleCo, founded in 2014 with Andrea Horwood and Dr Laubscher.

WelleCo isn't a supplement brand like any other. It's a holistic approach to wellness. A gentle, consistent way to care for the body. No miracle promises. No quick fixes. Just a gradual return to balance.

What sets it apart:

WelleCo's best-seller is called The Super Elixir. It's a green powder to dissolve each morning in a glass of water or a smoothie. A simple but powerful ritual.

Each serving contains over 45 ingredients, including:

Elle has taken it herself every morning for over 10 years. "It's not a product I sell, it's a routine I live."

After an intense day, WelleCo offers another ritual: The Evening Elixir. A warm raw cacao drink enriched with magnesium, chamomile and soothing botanicals.

It's the gentle evening pause. A moment for yourself. A small ritual that says: I'm listening to my body.

Beyond the Super Elixir, WelleCo has developed a full range of targeted products designed to support women at every stage of their wellness journey. For those wanting to support their beauty even more precisely, there is The Collagen Elixir, a blend of collagen, hyaluronic acid, enzymes and vitamin C, traditionally associated with supporting skin elasticity and a more youthful-looking complexion.

For vitality, Nourishing Protein is a great plant-based alternative to traditional shakes: made from organic peas and brown rice, enriched with prebiotics and adaptogens, this protein is designed to support energy, satiety and recovery without feeling heavy.

For a radiant complexion from within, the Skin Elixir works as a targeted multivitamin complex, with zinc, niacin and powerful antioxidants. And if your hair is looking tired or thinning, the Hair Elixir is your ally: it nourishes the scalp and is traditionally associated with supporting hair growth and strength from the root.

Every formula follows the same philosophy: efficacy, naturalness, optimal absorption, for results that are visible but above all lasting.

What do WelleCo customers say? That they feel better. Not just on the outside. Truly better.

"I found an energy I thought I'd lost." "My skin changed, but it's really my relationship with myself that settled." "I'm not just taking a supplement anymore. I'm giving myself a moment for me."

Is WelleCo vegan?
Yes. All products are 100% vegan, gluten-free and free from additives.

When can I expect to notice a difference?
Usually within 2 to 3 weeks, depending on consistency and overall lifestyle.

Can it be used during pregnancy?
It's best to ask your doctor for advice.

Discover how Elle Macpherson transformed her wellness routine and created WelleCo, natural elixirs for everyday beauty and deep wellbeing.